RCDM (RKCL Certificate in Digital Marketing) - Basic Level
In the current digital era, both individuals and businesses need to have a strong understanding of digital marketing concepts. This course will provide you the fundamental skills you need to succeed in the digital world, regardless of whether you're new to it or looking to brush up on your knowledge.
- 90 hours (2 Months)
- Center, Online Study
Course Introduction & Objective
This course is designed to give you a clear road map for navigating the complex world of digital marketing. Every module, covering everything from email campaigns to social media marketing to search engine optimization (SEO), is designed to provide you with useful knowledge and useful strategies that you can start using right now.
Certification
- Both printed & digital certificate (DigiLocker) by RKCL
Register
- Register at Center: Learner can contact at our learning center and we will coordinate with them for registration process.
Syllabus
Faculty notes from ITGK and a login to the RKCL LMS Portal that grants complete access to digital marketing e-content
- Overview of Digital Marketing
- Email & Website Marketing
- CRM (Customer Relationship Management)
- SEO (Search Engine Optimization)
- Google Analytics
- PPC (Pay Per Click) & Google AdWords
- Social Media Marketing (SMM)
- Marketing for E-Commerce
- Influencer Promotion
- Projects
Courses Fee Structure for the year 2024
The following fee will be charged:
| Candidate | Total Fee (Rupees) |
| Per Candidate | 9000/- |
Total fee is including of Course fees, Examination fees and Certification fees
This course includes:
- Language: English, Hindi
- Duration: 90 hours (2 Months)
- Learning Mode: Center,Offline
- Jurisdiction: Nationwide
- Certificate of Completion
Eligibility
- Anyone with a strong desire to learn about digital marketing.
